We all love the sound of a collagen cream, don’t we? Collagen is a protein that gives skin its firmness but, as we age, it breaks down and the result is lines and wrinkles. But – sorry to disappoint you, ladies – collagen can’t be absorbed through the skin as the molecule is too large. It’ll sit on the surface to help lock in moisture and make skin feel nice, but that’s about it.

So please don’t buy ridiculously expensive creams that contain it and claim to work miracles on wrinkles – they won’t!

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